Web Banner Campaign
Create a series of banners (e-blast, website, social media) to promote a new product for internal use, and for distributor use.
This product changes color with the temperature. I wanted to display this in a more eye-catching way that potential customers would understand immediately. Creating a simple animation was the best way to illustrate this point, while cutting down on text. Static banners were created as well for those distributors who would not allow an animated item to be used on their platforms.